As every year, Chopard participated in the Middle East Watch and Jewellery of the Year Awards which was founded in 2005 and is currently running in its 13th year with the aim to recognize the best of the best in watches and jewellery.
This year, the Maison Chopard won 3 awards for the below categories:
Best Colorful Jewellery set: Rihanna Loves Chopard Haute Joaillerie
Necklace in 18ct rose gold and titanium composed of rubies, blue, orange and yellow sapphires, spinels and tsavorites of various cuts: beads, cabochons, fancy-cut. Adorned with turquoise beads (14cts) and turquoise cabochons totaling over 45cts. Matching earrings & bracelet.
Best Red Carpet Jewellery set: The Silk Road Collection
This Red Carpet collection necklace is set with six main emeralds totaling 146 carats. Thanks to expert craftsmanship it can be worn as three different necklaces, each revealing a different personality through delicate design variations of white diamonds and emeralds. Earrings and ring en suite.
Best Chronograph Watch: L.U.C Perpetual Chrono
The new L.U.C Perpetual Chrono by Chopard interprets the exclusivity of platinum combined with a hand-wound chronograph and a finely crafted perpetual calendar. Endowed with one of the most sophisticated styles and constructions in the world of Haute Horlogerie, the 20-piece L.U.C Perpetual Chrono limited edition is intended for modern gentlemen, connoisseurs and devotees of exceptional objects.
An independent and vertically integrated Maison
Chopard is a family-owned company with a resolute emphasis on optimally integrated production. The stages involved in crafting L.U.C watches and High Jewellery models are all performed in Chopard’s various production sites in Geneva and Fleurier. Movement decoration, product design, gold smelting, stamping and machining of cases, movement components and bracelets, as well as traditional hand-crafted decoration, surface treatment, gemsetting, polishing, assembly, adjustment and quality control, are all mastered by Chopard in-house and play a role in the making of each L.U.C watch or High Jewellery creation.
Celebrating a family-driven entrepreneurial vision
In response to this prestigious distinction, Karl-Friedrich added, “Our family’s vision and passion for excellence is thus rewarded. This is truly an amazing family and entrepreneurial adventure.”
It is this strong determination to excel on a daily basis by fulfilling its dreams that has fired the Scheufele family to raise Chopard to the ranks of one of the world’s most prestigious Fine Watchmaking and High Jewellery Maisons. It daily benefits from the complementary talents of the various family members: visionary parents with the spirit of true builders; Caroline Scheufele whose creativity has earned Chopard respect as a jeweller; and Karl-Friedrich Scheufele who in the space of 20 years has enabled Chopard to reclaim its horological heritage and its place among the finest watchmakers.