Splash – the region`s very own high-street retailer – is an official apparel licensee for Expo 2020 Dubai. The brand has recently launched the much-awaited Expo 2020 official merchandise collection in the GCC.
The collection, inspired by the Expo 2020 Dubai logo, is designed on the pillar of Sustainability – a promise that the brand has been living since 2016. Through the collection, Splash has demonstrated its support of the Expo 2020 sub-theme and a shared passion to inspire visitors to be part of creating a better, more sustainable future.
Between summer 2017 / 2018 collections Splash has sustainably manufactured 14 million garments, including 300,000 pieces of apparel from recycled polyester.
Facts about Splash sustainable fashions:
- Splash is the largest user of recycled polyester in MENA, recycling 5.7 million bottles. Compared to the traditional process of using new polyester, this process saves enough energy to power the UAE for 10 minutes
- Using FSC paper since 2015 has allowed Splash to reduce 200 metric tons of plastic waste in garment tags and packaging for over four years
- Better Cotton Initiative – Splash is the first brand in the Middle East to procure sustainably produced cotton for use in its apparel