Alessandro Michele turned to philosopher Hannah Arendt when he was seeking inspiration for the Gucci runway show, especially taking stimulus from her book “The Human Condition,” published in 1958. The brand’s message behind the collection was derived from the book itself; how the world perceives different personas in different settings; hence the masks that were worn on the runway. The wide range of masks and personas that were presented on the show showcased diversity through the collection.
“We are persons when we choose the mask through which we appear on the world’s stage…as a distinct and unique being among equals.”
Guests to the show received boxes with an invitation in the form of a mask made out of papier-mache, the mask of Hermaphroditus, in Greek mythology the son of Aphrodite and Hermes; a representation of male and female virtues, a symbol of androgyny. Designed by Jason Voorhees, the masks that were worn on the runway came in a range of materials, some were made out of fabric that covered the whole face, and some, which were a bit more intense, were adorned by two-inch spikes and only covered half of the face.
The clothes were as fundamental and unique from one another, from tailored suits, and sweater dresses, to street-style sneakers and faux fur scarfs. Gucci’s Alessandro Michele unveiled his latest collection arousing the senses while continuing to enthrall the brand’s loyal fans.
Coverage photography by Yousif Abdulsaid